Craving Matcha Infused Goods? Come to Osaka!
Your taste buds will surely fall in love with these matcha treats coming this autumn.
East Meets West With These Sweet Eats
Get to know the wonderful world of Western sweets in Japan.
Get Your Matcha Fix at This Hotel in Kyoto
Craving matcha? Head over to Kyoto Century Hotel for over 100 matcha-infused choices, including nearly 30 different matcha sweets and 50 kinds of ice cream!
Top 5 Kansai Souvenirs for a Sweet Tooth
Find the sweetest confectionery souvenir options right in the heart of western Japan.
Get Your Hands on Cute Cat-Shaped Bread Slices
This kitty-shaped bread is the greatest baked good to hit the shelves since sliced bread!
Top 10 Ice Cream & Popsicle Brands in Japan
Consider this your treasure map to the wonders hiding in Japanese convenience stores’ cooler cases.
5 Favorite Japanese Sweets Among Otaku
Take a look at our list of five sweets for otaku before your next anime binge or late-night gaming session!
7 Standout Sweets from 6 Prefectures
Because every prefecture has a specialty, keep this 'sweet' list of seven snacks in mind on your next trip across Japan. They're too good not to try!
10 Very Unique, Very Japanese Kit Kat Flavors
Japan is well known for its crazy Kit Kat flavors, but which are the most 'Japanese' ones?
From Chocolate Wrapper Drab to Totally Fab
To an artist, inspiration can come from anything, even chocolate candy wrappers.
These 4 Traditional Sweets Will Take You Back
A quick and easy guide to 'wagashi,' or traditional Japanese sweets.
Best Seasonal 'Wagashi' Throughout the Year
Seasonality is a key to Japanese culture. Each season brings exciting and different things to do, see and, of course, eat! Here are our favorite traditional Japanese sweets, or 'wagashi,' for each each season.
Let Them Eat Kit Kat Gateau Chocolate Cake
A cake coated in Kit Kat chocolate is one of several new treats only available at a special Kit Kat Chocolatory store in Tokyo.
Snack on Geisha-Shaped Sweets in Kyoto
While coming across an actual geisha or 'maiko' apprentice is pretty rare in Japan's ancient capital of Kyoto, you can meet and eat a geisha-shaped sweet.
The 5 Best Ways to Eat Chocolate in Japan
Belgium and Switzerland aren't the only places to get amazing chocolate.
Watermelon Meets Bread in Cubic Form
Wanting to try cubed watermelon, but having anxiety over the sticker price? Try square watermelon bread instead!
5 Weird & Wonderful Tokyo Cafés
Go fishing, do some handicrafts or just enjoy a nice cuppa with hedgehogs at these delightfully odd cafés.
Satisfy Your Sailor Moon Fix with These Cakes
All five Inner Senshi are represented in an out-of-this-world tie-up with magical girl franchise 'Sailor Moon.'
Dig into a Shoe Cake, a Pikachu Cake & More!
Hokkaido-based cake artist draws on a wide variety of inspirations for jaw-dropping edible art.
Soothe Your Throat With... a Kit Kat?!
Containing real throat lozenge powder, this new release is one of the most unusual Kit Kats seen in Japan to date.