Why Is This Sushi Roll White Instead of Red?
'Tekkamaki' tuna rolls have fire in their name, but in this part of west Japan, they’re almost white.
Hungry in Aomori? Find Delicacies in Hachinohe
Harvests in Hachinohe are always abundant, with bountiful crops that are fresh and cheap. So it's no surprise that Hachinohe’s biggest selling point is the incredibly high-quality gourmet foods you can get at an affordable price.
A Foodie's Guide to the Delicacies of Tohoku
Food & Drink Tohoku Pacific Coast
How could one visit the Tohoku Pacific Coast without trying the seafood? Here's a rundown of the culinary delights to be on the lookout for while visiting the flavorful northeastern region of Japan.
'My Little Pony' Café Coming to Tokyo
Snack on desserts that are inspired by your favorite 'My Little Pony' character and stock up on some merch as well!
'Ranma 1/2' Café Set to Open in 3 Cities
Longtime 'Ranma' fans can indulge in a bevy of lovingly crafted dishes with clever nods to the series and even experience some VR entertainment while waiting for their orders.
People Are Going Bananas for These Kit Kats
Everyone's favorite Tokyo souvenir, Tokyo Banana, gets a Kit Kat makeover!
Tasting the Future of Tohoku
Deeper Japan Tohoku Pacific Coast
As the cities along the Tohoku Pacific Coast are debating the best ways to move forward with rebuilding and prevention, one thing is for sure: reconstruction has seen the seafood industry rebound, allowing lots of unique local flavors to make a comeback.
Harajuku Girls' Top 10 Themed Cafés
Follow the cool crowd and head to these little-known cafés for unusual themed experiences you won’t ever forget.
Amazon Isn't Just an Internet Giant Anymore
For a limited time, the internet retailer giant is opening up its first brick and mortar location to serve alcohol and food.
Bring Home the Gold from Kanazawa
It's a long-standing Japanese social custom to buy souvenirs for friends and colleagues during your travels. And if you're visiting Kanazawa, here are the sweet treats you need to bring back, including gilded cake!
Discover Fruit & Fossils in Fukushima!
Welcoming visitors with open arms, Fukushima Prefecture offers strawberry picking, a fresh tomato theme park, and a fossil museum where you can try your hand at archaeology.
Taste a Candy Cloud in Your Drink
This café has a uniquely cool way to cool down your drink.
Savor Seafood & Study Reconstruction in Miyagi
Each small town in Miyagi Prefecture has its own specialty seafood dishes and we were dying to try them during our visit. And while we were at it, we took a look at the incredible reconstruction efforts of Tohoku, making for a fascinating trip.
Birthstone-Inspired Kit Kats Look Amazing
Nestlé Japan’s 'edible birthstones' offer a new look and a new flavor each month.
Seeing Stars in Kanazawa: Michelin 2-Star Tour
Ever since the Hokuriku Shinkansen started running, Kanazawa has been getting more exposure and attention among travelers local and foreign, including 'Michelin Guide' food inspectors.
A Day Trip to Iwaki, Fukushima
Learn how to get around Fukushima's largest city in this helpful guide.
Break out the Wine: Pocky Just Got Classy!
Japan’s favorite chocolate pretzel snack is set to add some sweet sophistication to your next wine party.
McDonald's Giving Away Cups of Coffee!
With 130 million cups of coffee to give away, we're pretty sure they won't run out on the first day of this campaign.
Create Your Own Personalized Kit Kat Box
Customize your very own Kit Kat box to take home with you and share with your friends and family.
Starry Café Lights up Haneda
Looking to kill some time before your flight out of Tokyo's Haneda Airport? Head to Planetarium Starry Café on the fifth floor of the international terminal for a view of 40,000,000 stars while you wait!
