TOHOKU

The Resort Shirakami is a travel experience that combines the romance of the railways with traditional culture and beautiful scenery.

In Iwate Prefecture a surprising contest allows contestants to unleash their pent-up stress, or unrequited hopes by... flipping tables!

These stylish license plates feature iconic imagery from prefectures throughout Japan, so you can show off your prefectural pride every time you hit the road!

Seasonality is an important part of life in Japan, especially in spring. Flowers bloom throughout the country and create a colorful, unforgettable landscape for floral fans, nature enthusiasts and anyone in between!

See how Shimada Cutlery Works carries on a blade-making tradition dating back to the year 1365.

Love is in the air! Whether found in nature or built by design, your heart will be filled to bursting when you catch a glimpse of these heart-shaped spots throughout the country, just begging to be photographed!

This stunning video tourism project will leave you ready to plan your next trip north of Tokyo!

If you've never lived in Japan, you may now know the nation has sort of a thing for snow. How much snow? Well, the world's three snowiest cities are all in Japan! Can you guess which ones they are?