IT Brings Big Business to Island Town
A small town in Tokushima has been gaining attention for its ability to get firms to open satellite offices as part of the Tokushima Village Restoration Project.
Mountainside Embedded with Geothermal Homes
Explore this undulating, seven-unit residential building inserted into the side of a mountain in Kagawa Prefecture.
Feel Like a Feudal Lord in Ritsurin Garden
There isn't just one reason why Kagawa Prefecture's Ritsurin Garden has been awarded three stars in the Michelin Guide—there are thousands of them!
Wonders of Japan: Activities Amidst Nature
Experience a variety of sports activities carried out amidst nature.
6 Foreigners Making Waves in the Countryside
Japanese Countryside Deeper Japan
Most of the subjects of this story didn't see themselves where they are now—but all of them found something incredible in the Japanese countryside, leading each to develop a unique and indelible bond to the local community.
Sakura Butter Potato Chips Have Arrived!
Get ready to sink your teeth into a new cherry-blossom-infused snack.
Japan’s Oldest Hot Spring
Do you want to immerse yourself in a relaxing environment surrounded by rich Japanese history and architecture?
Take the Path of Faith to Discover Nature
Temples & Shrines The Wonder 500
Rediscover yourself in mystical places deep in the mountains.
Innovations in Japan Blue
'Ai' indigo dye, known as Japan Blue, has been in use since the year 1500, with new applications continuously being innovated over time.
3 Magical Ghibli Hikes
Hayao Miyazaki’s animation has touched the hearts of old and young time and time again. The films produced by his incomparable Studio Ghibli often depict beautiful countryside scenes, some of which were inspired by real hills and mountains in Japan.