NIIGATA

Stay at an accommodation that once served Japanese feudal lords or one that has been around since the Edo Period!

Beyond its 20 spectacular World Cultural Heritage Sites, Japan has 21 traditions recognized by UNESCO as elements of Intangible Cultural Heritage.

With an “outside-in” room and a bath lit by fiber optics, this incredible complex, designed by internationally renowned artist James Turrell, is one of Japan’s most unique places to stay.

As with any big site, there are many great parts of SnowJapan that get overlooked, even by frequent users. Here are four things you probably didn't know you could do!

Japan is a festive nation, home to countless different festivals. However, some of them, while safe to visit, aren't exactly safe for work!

Japanese lantern festivals are held to ward off evil or send off the dead, or just to warm up a chilly winter.

Easily accessible from Tokyo by bullet train, Koshinetsu is fantastic for a fall getaway.

Immerse yourself in sites that look like they could be straight out of Ghibli's classic film 'Castle in the Sky.'